As of 2021, emphasizing customer experience has been top priority for brands and companies the world over. Any brand looking to use the Google reviews widget can spell success for its online presence. It can help increase interest and engagement as well as up the positive reviews on the service or product you are trying to sell. For any brand, they have to start with the basics before moving up. Mastering its use will be a great benefit for any brand or company.
This guide will help you navigate reviews and show exactly what you need to know about the widget.
- It’s free and easy to use
The Google reviews widget is a fairly straightforward and hassle-free way to organize your reviews. It is a simple way to let potential customers see authentic reviews on your service or product without the needing to sift through outdated reviews. With the widget, it keeps all of your Google reviews in the same place. You won’t have to manage multiple accounts or sites in order to be consistent across all your business platforms. The widget makes it easier for you to manage all the reviews even on various business ventures. The easy user interface is just one of the many benefits the widget can grant for any business owner. Even with a big influx of reviews, one main problem is how to showcase them. When a company’s worked hard to earn them, it could not work out so well if not for it being shown to potential consumers. The widget aims to show reviews, in an organized manner, on a company or brand’s website as to attract customers and encourage brand loyalty. Of course you can also switch from the Lite plan to a paid subscription, should you decide to do so.
- It helps grow sales and raise user engagement
With customers being able to reach quality reviews, this will also build consumer’s trust and loyalty towards your brand. It also encourages people to continually review your brand or service. This will help in increasing your search engine score. Not only does this help build user engagement but also keeps consumers loyal as you are being transparent with them. It is also one way to showcase your brand in a way that best benefits it. The widget also allows you to choose which reviews you want displayed. With such an amazing tool at your disposal, it would be a shame not to utilize it. Its usage also highlights the brand’s feed and updates and allows those who go on the site to see featured reviews and raise brand ratings. It is also an option to only show users only positive reviews with use of the moderation feature. Now that’s an effective way to attract customers.
- It’s easily customizable
The widget’s ease of use is not limited to its being able to reach real and quality reviews without the hassle but it’s also really easy to customize. Companies can make it appear how they want and reflect their company’s image. You can even personalize your feed with different creative features such as changing how the information is displayed to the font design, font size, themes, and color schemes among other essential features. One can even customize it to reflect your brand’s theme or overall image to make it more appealing to customers. You can also apply designing elements such as changing the overall lay-out, and other elements. All this just takes a couple of clicks. Even with all the options to customize and personalize your feed, it still keeps everything neat and organized, with zero hassle in reviewing and retrieving reviews. Every business-owner can see the good things this widget brings to the forefront with every feature being essential.
- It keeps reviews up-to-date
One thing to keep in mind is that consumers are more likely to trust reviews that were made recently. Almost 60% of buyers cite using Google to find reviews of a product they are interested in and 97% of buyers say that reviews are a big influence to their decision to purchase. It is also built with great analytics which helps you in monitoring its performance with any website it is compatible with. Updating is also quick and easy and automatically gives you the best results. A meagre 6% are apt to not trust reviews at all. With such a huge percentage willingly checking reviews, investing in a good reviews app is a good way to go in ensuring your brand’s success.
- It’s both desktop and mobile-friendly.
Although consumers hopping across devices and different channels have made it somewhat of a challenge for businesses to maintain consistency across different platforms, this widget is built to be both desktop and mobile-friendly. Regardless of the device, they still look attractive and the ease of use is unmatched. It is compatible with almost every website platform out there. The end result? It is attractive from every website and features seamless performance, regardless of the device. There are endless options with this widget, with a lot of amazing features not only allowing you to customize but also customize it for each device. It is also compatible with a lot of well-known and most used website creating platforms such as Squarespace, WordPress, HTML, among others. 57% of customers wouldn’t recommend a website if it is poorly designed and not optimized for mobile. And 50% of customers will stop visiting it if it is not mobile-friendly. Investing in the Google widgets app is one effective way to deal with this.
Given the information provided in this guide for the knows-and-hows of the Google widgets app, it’s a no-brainer that investing in it would provide great benefits for every business or brand. The customer experience has always been the top priority for businesses but as an online presence, the usability of different platforms and its ease-of-use have become what makes or breaks a business. Investing in this widgets app is also a long term investment to a positive customer experience. For a fact, 86% of consumers are more than willing to pay more for a better customer experience. Essentially, tapping into this market could increase the number of loyal buyers and attract a lot of potential consumers. Catering to customers from different platforms which offer the best user experience has become the gold standard.